Fast-growing hardwood furniture retailer, www.oakfurnitureland.co.uk, launches its first ever TV advertising campaign to raise brand awareness and support their nationwide store expansion plans.
The UK's largest retailer of solid hardwood furniture, Oak Furniture Land, has announced the release of their first television ad. The 30-second advert premieres on 14th August and will run for two weeks across several national channels.
Produced by Wordley Production Partners, the advert aims to raise brand awareness and reinforce the company's core selling point: 'No veneers, no chipboard - just solid hardwood'. It depicts a couple exploring an Oak Furniture Land showroom for the first time. With a sense of mischief, the husband is keen to inspect the quality of the furniture; even going as far as lifting a dining table to feel its weight. Clearly impressed with the furniture, the ad concludes with the couple jumping onto one of the beds and a pan shot of the Oak Furniture Land Thurrock showroom.
The ad also highlights Oak Furniture Land's free delivery service and interest free finance options (up to three years interest-free credit or buy now, pay later on all purchases over £600). It showcases just a few of the many products available, including a distinctive Rustic Solid Oak Sideboard (£359) and Solid Oak Extending Dining Table with six Leather Scroll Back Chairs (£699). Tabitha Penny, Head of Marketing for Oak Furniture Land, comments:-
"We're very excited about Oak Furniture Land's debut TV advert. Following the tremendous success of our new showrooms, we decided that now would be a good time to support our growth with a TV campaign. The objective of the commercial is to raise awareness of our brand and drive viewers to our website at Oakfurnitureland.co.uk. We aim to show off the quality of our products and their fantastic, highly competitive prices.